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6 Common pitfalls of L&D in pharma and what to do instead

Creating learning programs in the life sciences space is high-stakes. Whether you’re supporting sales teams preparing for a product launch, onboarding medical affairs professionals, or upskilling market access roles, getting learning right is mission-critical. Too often, well-intentioned Learning and Development (L&D) programs fall short not because they lack rigor but because they overlook the human…

Emerging digital trends in pharma marketing

In the rapidly evolving pharmaceutical and life sciences sectors, omnichannel…

Human + AI in pharma marketing and training: The hybrid approach that’s changing the game

Artificial Intelligence (AI) is no longer a futuristic concept; it’s…

Making learning stick: The importance of understanding what our audience cares about

When designing learning, have you ever wondered why some information…

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Learning

Why less is more in training: Maximizing ROI under budget constraints

In life sciences, learning and development leaders are navigating a new set of pressures. Teams are expected…

Learning

6 Common pitfalls of L&D in pharma and what to do instead

Creating learning programs in the life sciences space is high-stakes. Whether you’re supporting sales teams preparing for…

Omnichannel Marketing

Emerging digital trends in pharma marketing

In the rapidly evolving pharmaceutical and life sciences sectors, omnichannel marketing has become a pivotal strategy for…

AI

Human + AI in pharma marketing and training: The hybrid approach that’s changing the game

Artificial Intelligence (AI) is no longer a futuristic concept; it’s here, and it’s transforming how life sciences…

Learning

Making learning stick: The importance of understanding what our audience cares about

When designing learning, have you ever wondered why some information and behaviors stick, while others don’t make…

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